The worldwide team of 7,500 ResMed people is making a positive impact on millions of lives every day by helping people to breathe easier and sleep better.
ResMed Denmark is a proud organisation delivering high-quality products and services to hospitals and clinics for sleep apnoea, COPD, and other respiratory diseases.
Malene Petersen, CEO ResMed DK, has a firm eye on market demands and knows that it takes a talented, collaborative team to achieve ambitious results.
- CEO and Commercial Director, ResMed
So what happened?
The numbers were okay - but ResMed are more ambitious than okay!
We did a ‘change comes from within’ workshop. It takes a lot of courage to say, ‘okay, I do not know my customer as well as I thought. I need to understand the change they are going through to move from classic sales rep to trusted advisor’. The sales team found that courage by upskilling, and they built confidence and skills in value creation and learned how to open customers with listening and responding. In the end the feeling of standing stronger together enables us to find the best solutions collectively along the way.
Our team are now front runners with the best connectivity rates in Europe.